Director of Sales - Inn at Patrick Square, Clemson, SC

Clemson, SC

Summary:  The Inn at Patrick Square presents this Job Description for the Hotel Sales Director position with the understanding that this position is unique in that the responsibilities will fluctuate daily between Sales and Marketing functions and Operational functions, based upon business demands. Under the direct supervision of the General Manager this position is to create meaningful experiences for groups, events, guests, team members and the community at the Inn at Patrick Square.  Due to the nature and size of the Inn at Patrick Square, this position will also have responsibilities to assist the General Manager with the efficient and effective operation of the Inn.

 Qualifications:  To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 Essential Functions:

  • Develop, nurture, and maintain relationships within the community.
  • Personally greet each group contact upon arrival and provide tours to familiarize groups with the property.  Individual should be available days, nights, weekends and holidays to accommodate the group arrivals.
  • Participate in civic and collegiate organizations wherever possible and practical to help promote the Inn at Patrick Square Brand.
  • Drive the sales process to include new client acquisition and relationship maintenance and development.
  • Utilize all tools available to discover new/emerging market segments and business opportunities.
  • Create and Implement marketing plan to maximize the Inn’s market awareness and revenues.
  • Maximize the Inn’s event space and guest room occupancies through sound analysis and business cases.
  • Responsible for solicitation and account development for the Clemson and regional market.  This will include telephone interviews, personal appointments, and travel outside the area.
  • Entertain clients as necessary for the purpose of soliciting business.
  • Produce productivity reports and any other reports deemed necessary as required to measure effectiveness of efforts.
  • Actively attend and participate in industry events.  Meet with area hotels for purpose of detecting trends, recruitment and implementing referral program.
  • Complete competitive market and property analysis on a consistent basis indicating how the Inn will effectively capture a greater REVPAR market share and expand its market awareness.
  • Conduct an average of three site visits per week with planners
  • Anticipate clients’ needs, respond promptly and acknowledge all requests.
  • Respond to all guest inquiries either the same day as received or the next business day.
  • Be familiar with all the Inn’s services/features and local attractions/activities to respond to guest inquiries accurately.
  • Maintain complete knowledge of:
  • Coordinate group's requests for additions/changes to scheduled arrangements.
  • Inspect all function space for cleanliness and condition.  Ensure that each area meets designated standards.  Directly contact respective personnel and relay any deficiencies to be corrected.
  • Maintain a personal organization system for files and paperwork within departmental guidelines, including use of the Delphi Sales and Catering Software.
  • Group resumes and BEOs must be produced and distributed to operating departments for each group at least 2 weeks prior to arrival. 
  • Contact client and maintain effective communication throughout planning and while on site to insure successful visit.
  • Meet with clients to work out the details of their groups. 
  • Escort clients through the property and highlight features of the Inn as well as available services.
  • Develop and maintain exceptional guest and client service and interaction.
  • Knowledge of the Inn’s structure, meeting space facilities and thorough understanding of the various department operations.
  • Maintain positive guest and employee relations at all times.
  • Monitor and maintain cleanliness, sanitation and organization of assigned work areas.
  • Complete work orders for maintenance repairs and submit to Engineering.  Contact Engineering directly for urgent repairs.
  • Ability to effectively handle multiple accounts and priorities, to ensure the successful completion of all job duties and client responsibilities.
  • Attend designated meetings.
  • Ability to participate in the MOD program.
  • Through knowledge of Inn’s operating systems, SOPs and job functions.
  • Monitor the P&L and other business reports and take action accordingly.
  • Maintain complete knowledge of and comply with all departmental policies/service procedures/standards.
  • Resolve guest complaints, ensuring guest satisfaction.
  • Ensure that staff report to work as scheduled.  Document any tardiness and absenteeism observed on MOD Shift and forward to General Manager at the end of the shift.
  • Manage and assist in the operations of the Inn as directed by the General Manager.
  • Handle special projects as assigned by the General Manager.
  • Problem Solving – Identifies and resolves problems in a timely manner.
  • Customer Service –Adheres to the Coral Hospitality Basics of Service standards; responds promptly to customer needs.
  • Interpersonal Skills – Listens to others without interrupting; focuses on solving conflict, not blaming.
  • Oral Communication – Listens and gets clarification; responds well to questions; participates in meetings.
  • Written Communication – Able to read and interpret written information.
  • Teamwork – Contributes to building a positive team spirit.
  • Cost Consciousness – Conserves organizational resources.
  • Diversity – Shows respect and sensitivity for cultural differences; promotes a harassment-free environment.
  • Ethics – Treats people with respect; works with integrity and ethically; upholds organizational values.
  • Professionalism – Follows through on commitments; accepts responsibility for own actions
  • Quality – Monitors own work to ensure quality.
  • Quantity - Works quickly; completes work in a timely manner.
  • Safety and Security – Observes safety and security procedures; reports potentially unsafe conditions; uses equipment and materials properly.
  • Adaptability – Able to deal with frequent change, delays, or unexpected events.
  • Attendance/Punctuality - Is consistently at work and on time.
  • Dependability - Follows instructions, responds to management direction.
  • Initiative – Volunteers readily; asks for and offers help when needed.
  • Daily scheduled group functions, times, locations, amount of people and specified requirements.
  • Location of all Inn function space and names of rooms.
  • All styles of meeting and Banquet room settings.
  • All Departmental/Inn policies and procedures.
  • All safety guidelines.

Competencies: 

To perform the job successfully, an individual should demonstrate the following competencies:

  • Problem Solving – Identifies and resolves problems in a timely manner.
  • Customer Service –Adheres to the Coral Hospitality Basics of Service standards; responds promptly to customer needs.
  • Interpersonal Skills – Listens to others without interrupting; focuses on solving conflict, not blaming.
  • Oral Communication – Listens and gets clarification; responds well to questions; participates in meetings.
  • Written Communication – Able to read and interpret written information.
  • Teamwork – Contributes to building a positive team spirit.
  • Cost Consciousness – Conserves organizational resources.
  • Diversity – Shows respect and sensitivity for cultural differences; promotes a harassment-free environment.
  • Ethics – Treats people with respect; works with integrity and ethically; upholds organizational values.
  • Professionalism – Follows through on commitments; accepts responsibility for own actions
  • Quality – Monitors own work to ensure quality.
  • Quantity - Works quickly; completes work in a timely manner.
  • Safety and Security – Observes safety and security procedures; reports potentially unsafe conditions; uses equipment and materials properly.
  • Adaptability – Able to deal with frequent change, delays, or unexpected events.
  • Attendance/Punctuality - Is consistently at work and on time.
  • Dependability - Follows instructions, responds to management direction.
  • Initiative – Volunteers readily; asks for and offers help when needed.

Education and/or Experience:

Minimum of 1-2 years of hotel or related sales experience. Bachelor’s Degree in Hospitality Management, Business, or related field; or equivalent combination of education and experience.